Start with the End in Mind: Using Results-Based Accountability

In this webinar, we’ll hear how Santa Cruz County, CA – a 2013 RWJF Culture of Health Prize winner – is using outcome-based decision making in their community health improvement efforts. Susan Brutschy, President of Applied Survey Research, will discuss how the county’s Community Assessment Project uses results-based accountability to assess needs and evaluate impact. Santa Cruz County’s Community Assessment Project has helped to drive action for 20 years, and Brutschy will highlight the key ingredients needed to make results-based accountability work for the community.