Sharing your results is an important part of your evaluation, because in engaging people, you ensure ongoing assessment of program or policy impact which can lead to further action. Evaluation then becomes a continuous process of assessing and renewing community action for change. Consider different reporting strategies depending on your purpose and audience.
An evaluation report can be used to:
- Guide decisions about future policy and program implementation
- Tell the “story” of your efforts and demonstrate the impact of the policy or program
- Advocate for your efforts with potential funders
- Help other communities learn from your experiences¹
- Contribute to the knowledge base about what works and what doesn’t work
- Show that policy or system change can effectively impact individual behaviors and health outcomes.
1. Office of Planning, Research and Evaluation,. Chapter 9: How Can You Report What You Have Learned? In: The Program Manager’s Guide to Evaluation. Second ed. Washington, DC: U.S. Department of Health and Human Services; 2010.