Advocacy can be a new and somewhat intimidating activity for people. What does it mean to advocate for policy change? How does advocacy differ from lobbying? How can people effectively incorporate advocacy into their work? On this webinar, Lori Fresina, Senior Vice President and New England Office Director at M+R Strategic Services, discussed what advocacy is and what it isn’t and provided tips for effective advocacy work. Lori provided a tool that helps you start thinking through the three questions you need to answer before planning a campaign: What do you want? Why do you want it? Who has the power to give it to you?